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One2five

One2Five  ·  Case Study
Review Management Software

Better reviews, less manual work

Electrolux Home  ·  Retail  ·  Sweden  ·  Review management software

Daily
Fresh reviews collected
Better
SEO ranking
Higher
Website conversion
The challenge

Electrolux Home, the Nordic franchise retailer, uses product reviews to increase conversion. That requires two things at once: more reviews, and reviews customers can trust. Handling that manually does not scale.

The approach

For smooth review collection and moderation, the One2Five review software was deployed. The Review Engine is the central platform to generate, moderate and display reviews along the customer journey.

An automated post-interaction mail process maintains a daily income of fresh reviews. Our moderation processes and content team ensure high quality and authenticity. Reviews are also syndicated directly with business partners via secure API connections.

The results

The quality and number of reviews improved, one benefit of which is a better SEO ranking. Conversions on the website increased. Thanks to automation and moderation, their team can focus on high-value activities.

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