Digital Product Testing
Adobe: Global Software Testing Across Five Markets
Adobe · Software & Digital Solutions · Global · Product Testing
Germany · USA · Australia · India · Korea
The challenge
Adobe wanted to generate authentic, experience-based reviews for key software solutions—including Adobe Photoshop Elements, Adobe Premiere Elements and Adobe Acrobat Studio—across a diverse group of international markets.
The global campaign needed to recruit relevant users in Germany, the USA, Australia, India and Korea while maintaining consistent testing standards, local relevance and compliant review generation across every market.
The approach
One2Five recruited between 20 and 60 testers in each country, selecting participants based on digital skills, software familiarity and relevant usage behaviour.
Rather than receiving physical products, testers were given secure access to the software and followed a structured evaluation framework covering onboarding, installation, interface usability, feature performance and real-life application.
One2Five managed the complete international process—from local tester recruitment and onboarding to review monitoring and compliance validation—ensuring consistent execution across all five markets.
The results
Across Germany, the USA, Australia, India and Korea, the campaign engaged 20–60 testers per market and achieved an average rating of 4.6 stars.
The locally relevant, experience-based feedback strengthened software credibility, supported buyer confidence and created a scalable foundation for Adobe’s international review-growth strategy.
Five markets. 20–60 testers per country. An average rating of 4.6 stars.
Looking to test your digital products globally?
One2Five helps brands generate authentic software reviews across international markets through skill-based tester selection, structured digital testing and compliant review generation.
Get in touch →